Market Buddy · Wholesale Voice Coordination
Wholesale calls.
Closed loops.
When a distributor needs a real answer, Market Buddy calls the wholesaler, negotiates stock and dispatch, then writes the commitment back to the order.
Built on CALL-E · consented business contacts only
An example call from the hero scenario: the wholesaler has 120 of 200 cases ready today, and the agent secures the 120 for today and the remaining 80 for tomorrow morning.
The inventory record is not the commitment.
A system can say 200 cases are in stock. Only a person at the supplier can say 120 will leave today and 80 tomorrow. Market Buddy gets that answer on the phone — and turns it into data an order can use.
How it works
From an order to a commitment.
- 01
An order needs an answer
An order, a low-stock alert or a delivery exception arrives. It is validated, de-duplicated and given a trace ID.
- 02
The right person
The consented contact for that supplier, product and region — primary first, within their working hours.
- 03
A real phone call
CALL-E places the call with a prompt written for this order: the reference, the quantity, the date, the questions.
- 04
It negotiates what is possible
Partial stock, a new price, “call me at four” — each has a planned response. A refusal moves to the next contact; a new price goes to a person.
- 05
The order updates itself
Confirmed and remaining quantity, dispatch date and next action come back as typed data, with the confidence and the exact words behind them.
Guardrails, in code
Built to be trusted on the phone.
- Call ceiling
- 90sec
- Every call has a hard duration cap and a stop condition.
- Contact ladder
- 3rungs
- Primary, backup, supervisor — then a person, never a fourth call.
- Confidence floor
- 0.70
- Below it, a result is never applied to the order. A person decides.
- End to end
- 1trace
- One trace ID from the order event, through the call, to the update.
Live coordination
Order ORD-482
Confirmed
120cases
Remaining
80tomorrow
- Contact selected
- Stock negotiated
- Order update ready
What comes back
Not a transcript. A commitment.
CALL-E returns typed fields against a fixed schema, a confidence score, and the exact words each answer came from. The order updates from the fields — nobody transcribes a call.
Example · hero scenario
Confidence 0.92- stock_status
- partial
- confirmed_quantity
- 120
- remaining_quantity
- 80
- dispatch_date
- today
- delivery_eta
- tomorrow morning
- next_action
- PARTIAL_CONFIRMATION
“Yes, 120 today and the remaining 80 tomorrow morning.”
Safety
Every call is consented.
These are real calls to real people. The limits are in the code, where a prompt cannot talk its way around them.
It says it is automated
Every call opens by naming itself as an automated operations line. It never implies it is a person.
Only consented contacts
It calls pre-registered business contacts, within their working hours, and withholds order details from anyone else.
It never agrees to terms
It can negotiate logistics. It cannot accept a changed price, credit or legal terms — those go to a person.
One switch stops everything
The kill switch halts every call in progress and blocks new ones, from any screen.
FAQ
Good questions.
Why a phone call, and not a message?
Because the inventory record is not the commitment. A supplier may have part of the order, a new price or a later date — and small suppliers answer the phone faster than they answer email. A call gets a negotiated, confirmed answer; a message gets read later, if at all.
What happens when the supplier says no?
It captures the reason and moves down the ladder: primary contact, then backup, then supervisor. After three, it stops calling and hands the order to a person, loudly.
Will it ever agree to a new price?
No. It records the price the supplier quoted and holds the order for an operator to approve or reject. The same goes for credit and legal terms.
What if the answer is vague?
It asks once more for a specific date or number. If the answer is still unclear, the call's confidence falls below 0.70 and the order goes to a person — it is never applied on a guess.
Is this a real phone call?
In production, yes — CALL-E places a real call to a consented contact. The public demo's order simulator runs a clearly labelled mock, so anyone can try the flow without a phone ringing.